Publicacions (15) Publicacions en què ha participat algun/a investigador/a

2021

  1. A machine learning approach to segmentation of tourists based on perceived destination sustainability and trustworthiness

    Journal of Destination Marketing and Management, Vol. 19

  2. Acculturation, shopping acculturation, and shopping motives of International Residential Tourists

    Tourism Management, Vol. 83

  3. Brand Alliances and Stock Reactions

    Journal of Business-to-Business Marketing, Vol. 28, Núm. 1, pp. 3-13

  4. Brand strategy scope and advertising spending: The more the better?

    Tourism Economics, Vol. 27, Núm. 1, pp. 70-85

  5. Consumption threshold at which virtue products become vice products: The case of beer

    Foods, Vol. 10, Núm. 8

  6. Encouraging undergraduate marketing students to reflect on critical thinking and the digital gender divide

    EJIHPE: European Journal of Investigation in Health, Psychology and Education, Vol. 11, Núm. 3, pp. 933-952

  7. Evaluación de la Presencia de los Sitios Web de Turismo de Costa de España en los Motores de Búsqueda

    Ara: journal of tourism research = revista de investigación en turismo, Vol. 11, Núm. 1, pp. 56-78

  8. Expanding our understanding of cruise visitors' expenditure at destinations: The role of spatial patterns, onshore visit choice and cruise category

    Tourism Management, Vol. 83

  9. La influencia de los factores políticos en la externalización de servicios de información turística

    Investigaciones Turísticas, Núm. 22, pp. 254-276

  10. Reputation and Advertising of Collective Brand Members in the Wine Industry: The Moderating Role of Market Share

    Journal of Wine Economics, Vol. 16, Núm. 2, pp. 169-188

  11. Social commerce: Is interpersonal trust formation similar between U.S.A. and Spain?

    Journal of Retailing and Consumer Services, Vol. 62

  12. Strategic groups and product differentiation: Evidence from the Spanish airline market deregulation

    Research in Transportation Economics, Vol. 90

  13. Sustainability in the beverage industry: A research agenda from the demand side

    Sustainability (Switzerland), Vol. 13, Núm. 1, pp. 1-10

  14. Understanding tourist citizenship behavior at the destination level

    Journal of Hospitality and Tourism Management, Vol. 49, pp. 592-600

  15. Wine ratings and advertising strategies: is there a link?

    Wine Economics and Policy, Vol. 10, Núm. 2, pp. 87-97