Department: MARKETING

Institute: I.U. DE INVESTIGACIONES TURÍSTICAS

Area: Marketing and Market Research

Research group: Marketing

Email: ana.casado@ua.es

Doctor by the Universitat d'Alacant / Universidad de Alicante with the thesis Customers' responses to service failures empirical studies on private, voice and third-party responses 2005. Supervised by Dr. Francisco Mas Ruiz, Dr. Hans Kasper.