Memorable customer experiences and autobiographical memories: From service experience to word of mouth
- Moliner-Tena, M.A.
- Monferrer-Tirado, D.
- Estrada-Guillen, M.
- Vidal-Meliá, L.
Aldizkaria:
Journal of Retailing and Consumer Services
ISSN: 0969-6989
Argitalpen urtea: 2023
Alea: 72
Mota: Artikulua