JUAN LUIS NICOLAU GONZALBEZ-rekin lankidetzan egindako argitalpenak (39)

2024

  1. Analysing the Experience of Wine Tourists: An Approach from the Wine Routes

    Strategic Management in the Wine Tourism Industry: Competitive Strategies, Wine Tourism Behaviour and New Strategic Tools (Springer Nature), pp. 203-222

  2. Assessing the effects of interaction with attractions and types of visit on day trippers’ satisfaction

    Current Issues in Tourism, Vol. 27, Núm. 8, pp. 1299-1315

2023

  1. Satisfaction and Expenditure in Wineries: A Prospect Theory Approach

    Journal of Hospitality and Tourism Research, Vol. 47, Núm. 2, pp. 354-374

2021

  1. Expanding our understanding of cruise visitors' expenditure at destinations: The role of spatial patterns, onshore visit choice and cruise category

    Tourism Management, Vol. 83

2020

  1. The Bundling Strategy: The One-Click Effect on Loss Aversion

    Journal of Hospitality and Tourism Research, Vol. 44, Núm. 4, pp. 704-712

2018

  1. El aporte visual de la etiqueta desde una perspectiva intercultural

    Langues, cultures et gastronomie: communication interculturelle et contrastes (Peter Lang), pp. 169-188

2016

  1. Estimating the willingness to pay for a sustainable wine using a Heckit model

    Wine Economics and Policy, Vol. 5, Núm. 2, pp. 96-104

  2. La demanda y los mercados turísticos

    Canelobre: Revista del Instituto Alicantino de Cultura "Juan Gil-Albert", Núm. 66, pp. 66-75

2015

  1. Testing the decoy effect in the presence of store brands

    International Journal of Retail and Distribution Management, Vol. 43, Núm. 2, pp. 113-125

2014

  1. Industry-specific effect of CSR initiatives: Hotels and airlines

    Kybernetes, Vol. 43, Núm. 3, pp. 547-564

  2. The differentiated effects of CSR actions in the service industry

    Journal of Services Marketing, Vol. 28, Núm. 7, pp. 558-565

2013

  1. La equidad de la evaluación continua en el marco del EEES

    Diseño de acciones de investigación en docencia universitaria (Servicio de Publicaciones), pp. 1909-1924

2012

  1. La Equidad de la Evaluación Subjetiva en el Sistema de Evaluación Continua

    X Jornades de Xarxes d'Investigació en Docència Universitària: la participació i el compromís de la comunitat universitària

  2. La MDD desde la perspectiva del marketing

    Rebelión en las marcas (LID Editorial Empresarial), pp. 129-141

  3. Planificación del marketing mix

    Marketing del vino (Escuela Superior de Gestión Comercial y Marketing, ESIC), pp. 155-182

  4. Segementación del consumidor de vino

    Marketing del vino (Escuela Superior de Gestión Comercial y Marketing, ESIC), pp. 79-106

  5. THE EQUITY OF SUBJECTIVE EVALUATIONS IN ONGOING EVALUATION

    INTED2012: INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE

  6. The free breakfast effect: An experimental approach to the zero price model in tourism

    Journal of Travel Research, Vol. 51, Núm. 3, pp. 243-249

2011

  1. Analysing the effect of environmental factors on service performance

    Service Industries Journal, Vol. 31, Núm. 9, pp. 1471-1488

  2. THE EQUITY OF SUBJECTIVE EVALUATIONS IN ONGOING EVALUATION

    2011 4TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION (ICERI)