Guest editorial: Introduction to special issue on “history of marketing in Spain”, part II

  1. Aramendia-Muneta, M.E.
  2. Ruiz-Moreno, F.
  3. Martínez-Ruiz, M.P.
Revue:
Journal of Historical Research in Marketing

ISSN: 1755-7518 1755-750X

Année de publication: 2024

Volumen: 16

Número: 3

Pages: 209-211

Type: Éditorial

DOI: 10.1108/JHRM-08-2024-088 GOOGLE SCHOLAR