Managing marketing decision-making with sentiment analysis: An evaluation of the main product features using text data mining

1. Kauffmann, E.
2. Peral, J.
3. Gil, D.
4. Ferrández, A.
5. Sellers, R.
6. Mora, H.

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DOI: 10.3390/SU11154235 GOOGLE SCHOLAR lock_openOpen access editor

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