Cultural models and social discourses in businessthe case of ideological-politeness strategies in service encounters
- Guillén Nieto, Victoria (coord.)
- Marimón Llorca, Carmen (coord.)
- Vargas Sierra, Chelo (coord.)
Publisher: Peter Lang
ISBN: 978-3-03911-688-1
Year of publication: 2009
Pages: 261-282
Type: Book chapter