Cultural models and social discourses in businessthe case of ideological-politeness strategies in service encounters

  1. Marimón Llorca, Carmen
Buch:
Intercultural business communication and simulation and gaming methodology
  1. Guillén Nieto, Victoria (coord.)
  2. Marimón Llorca, Carmen (coord.)
  3. Vargas Sierra, Chelo (coord.)

Verlag: Peter Lang

ISBN: 978-3-03911-688-1

Datum der Publikation: 2009

Seiten: 261-282

Art: Buch-Kapitel

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