Department: FILOLOGIA ESPAÑOLA, LINGUISTICA GENERAL Y TEORIA DE LA LITERATURA

Department: COMUNICACION Y PSICOLOGIA SOCIAL

Research group: Institutional, Political and Social Advertising (GEPIPS)

Doctor by the Universitat d'Alacant / Universidad de Alicante with the thesis Los lenguajes de la publicidad 1982. Supervised by Dr. Estanislao Ramón Trives.