Guest editorial: Introduction to special issue on “history of marketing in Spain”, part I

  1. Aramendia-Muneta, M.E.
  2. Ruiz Moreno, F.
  3. Martínez-Ruiz, M.P.
Journal:
Journal of Historical Research in Marketing

ISSN: 1755-7518,  1755-750X

Year of publication: 2024

Volume: 16

Issue: 1

Pages: 1-2

Type: Editorial

DOI: 10.1108/JHRM-02-2024-087 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus