ADVERTISING IN CRISIS. A COMPARISON OF THE PERCEIVED SECTORIAL PERFORMANCE BETWEEN THE EDUCATION AND THE PROFESSIONAL SECTOR

  1. Martin-Llaguno, Marta
  2. Lopez-Berna, Sonia
  3. Gomez, Yordhana
Colección de libros:
INTED2012: INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE
  1. Chova, LG (coord.)
  2. Martinez, AL (coord.)
  3. Torres, IC (coord.)

ISSN: 2340-1079

ISBN: 978-84-615-5563-5

Año de publicación: 2012

Páginas: 6418-6422

Congreso: 6th International Conference of Technology, Education and Development (INTED)

Tipo: Aportación congreso