Local Projections in business historythe case of Inditex
ISSN: 1132-7200
Año de publicación: 2023
Número: 88
Páginas: 83-117
Tipo: Artículo
Otras publicaciones en: Revista de historia industrial
Resumen
Este artículo tiene dos objetivos. Por un lado, trata de profundizar en las fuentes de la ventaja competitiva de Inditex, la mayor empresa de venta minorista de ropa del mundo, considerando la evolución de las estrategias de la empresa en las dos últimas décadas y apoyándose en una técnica econométrica, local projections, para complementar los análisis cualitativos. Por otra parte, el artículo presenta y explica esta técnica cuantitativa, que puede ayudar a resolver algunos de los problemas que surgen al intentar aplicar métodos cuantitativos en la historia empresarial, como el pequeño tamaño de las muestras, el análisis de causalidad o la endogeneidad.
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