Vino, Turismo y COVID‑19el impacto de la COVID‑19 en las Rutas del Vino de España

  1. Javier Martínez Falcó
  2. Bartolomé Marco -Lajara
  3. Patrocinio Zaragoza-Sáez
  4. Eduardo Sánchez-García
Journal:
Pasos: Revista de Turismo y Patrimonio Cultural

ISSN: 1695-7121

Year of publication: 2023

Volume: 21

Issue: 1

Pages: 83-97

Type: Article

DOI: 10.25145/J.PASOS.2023.21.006 DIALNET GOOGLE SCHOLAR lock_openRIULL editor

More publications in: Pasos: Revista de Turismo y Patrimonio Cultural

Abstract

Several studies have addressed the role played by the Spanish Wine Routes in boosting the competi‑ tiveness of a territory, increasing wine production, improving the quality of life of citizens and respecting the environment. However, to our knowledge, the impact of COVID‑19 on these wine routes has not been addressed in the academic literature. In order to overcome this research gap, this paper aims to analyse the impact of the pathogen on the supply and demand of tourist activities by analysing the evolution of the institution members of the Spanish wine routes and the economic impact of the 32 routes that make up this tourist product

Bibliographic References

  • Andrews, L., Higgins, A., Andrews, M., y Lalor, J. 2012. Classic grounded theory to analyse secondary data: Reality and reflections. The Grounded Theory Review, 11(1), 12 -26.
  • Anon 2021. DtC a saving grace for winemakers amid pandemic, Australian & New Zealand Grapegrower & Winemaker, 685, 76 -78.
  • Araújo -Vila, N., Fraiz -Brea, J., & Pereira, A. 2021. Societal Changes Due to “COVID -19”. An Analysis of the Tourism Sector of Galicia, Spain. Sustainability, 13(15), 8449.
  • Barcaccia, G., D’Agostino, V., Zotti, A., y Cozzi, B. 2020. Impact of the SARS -CoV -2 on the Italian agri -food sector: An analysis of the quarter of pandemic lockdown and clues for a socio -economic and territorial restart. Sustainability, 12(14), 5651.
  • Carlsen, P. 2004. A review of global wine tourism research. Journal of Wine Research, 15(1), 5 -13.
  • Carrasco, I., Castillo -Valero, J., y Pérez -Luño, A. 2019. Wine Tourism and Wine Vacation as a Cultural and Creative Industry: The Case of the Bullas Wine Route. In Cultural and Creative Industries (pp. 181 -195). Springer, Cham.
  • Charters, S., y Ali -Knight, J. 2002. Who is the wine tourist? Tourism Management, 23(3), 311 -319.
  • Collantes, J. 2018. El prestigio de la marca y la promoción turistica, claves del éxito de la ruta del vino de la Rioja Alavesa. Lurralde: Investigación y Espacio, 41, 5 -32.
  • Cruz -Ruiz, E., Zamarreño -Aramendia, G., y Ruiz -Romero de la Cruz, E. 2020. Key Elements for the Design of a Wine Route. The Case of La Axarquía in Málaga (Spain). Sustainability, 12(21), 9242.
  • Curtis, K., y Slocum, S. 2021. Rural Winery Resiliency and Sustainability through the COVID -19 Pandemic. Sustainability, 13(18), 10483.
  • Davis, T., y Gomez, M. 2021. The COVID -19 pandemic, customer satisfaction and sales performance in wine tasting rooms in the Finger Lakes region of New York State. International Journal of Wine Business Research, Vol. ahead -of -print No. ahead -of -print. DOI: 10.1108/IJWBR -02 -2021 -0011.
  • Elías, L. 2006. El turismo del vino. Otra experiencia de Ocio. Documentos de Estudios de Ocio, (30), Universidad de Deusto.
  • García, J., Del Río, M., Pérez, J., y Sanmartín, J. 2014. Turismo enólogico y ruta del vino del ribeiro en Galicia -España. Estudios y perspectivas en turismo, 23(4), 706 -729.
  • García -López, A. 2008. El sistema enoturístico español: nuevos productos al servicio de la cultura y el turismo. Investigaciones turísticas. Una perspectiva multidisciplinar. I Jornadas de Investigación en Turismo.
  • Getz, D. 2000. Explore Wine tourism, management, development and destinations. Nueva. York: Cognizant Communication Corporation.
  • Getz, D., Carlsen, J., Brown, G., y Havitz, M 2008. Wine tourism and consumers. In: Woodside A and Martin D (eds) Tourism Management: Analysis, Behavior and Strategy. Berkshire: CABI, 245 -268.
  • Getz, D., y Brown, G. 2006. Critical success factors for wine tourism regions: a demand analysis. Tourism Management, 27(1), 146 -158.
  • Gilbert, D. 1992. Touristic development of a viticultural regions of Spain. International Journal of Wine Marketing, 4(2), 25 -32.
  • Gómez, M., Lopez, C., y Molina, A. 2015. A model of tourism destination brand equity: The case of wine tourism destinations in Spain. Tourism Management, 51, 210 -222.
  • Gómez, M., Pratt, M., y Molina, A. 2019. Wine tourism research: A systematic review of 20 vintages from 1995 to 2014. Current Issues in Tourism, 22(18), 2211 -2249.
  • Guerrero, R., y Albert, L. 2012. Turismo enológico en Alicante: la ruta del vino en el municipio de Pinoso. Cuadernos de Turismo, 30, 35 -61.
  • Hall, C. 1996. Wine tourism in New Zealand. Proceedings of tourism down under II. A research conference (pp. 109 -119). Donedin: Universidad de Otago.
  • Hall, C., Sharples, L., Cambourne, B., y Macionis, N. 2000. Wine tourism around the world: development, management and markets. Oxford: Editorial Elsevier.
  • Hall, C., y Mitchell, R. 2000. Wine tourism in the Mediterranean: a tool for restructuring and development. Thunderbird International Business Review, 42(4), 445 -465.
  • INE 2020. Movimientos Turísticos en Fronteras. Disponible en: https://www.ine.es/dynt3/inebase/es/ index.htm?padre=3616&capsel=3617
  • Jiménez, J., y Sevilla, C. 2008. Enoturismo: un producto emergente con gran potencial de crecimiento en España. Revista de Economía Castilla -La Mancha, 13, 305 -327.
  • Karagiannis, D., y Metaxas, T. 2020. Sustainable wine tourism development: Case studies from the Greek Region of Peloponnese. Sustainability, 12(12), 5223.
  • Loose, S. 2020. How coronavirus affects the wine industry. Deutsche Weinmagazin, (16 -17), 44 -45
  • López -Guzmán, T., García, J., y Rodríguez, Á. 2013. Revisión de la literatura científica sobre enoturismo en España. Cuadernos de Turismo, 32, 171 -188.
  • Marco -Lajara, B., Seva -Larrosa, P., Martínez -Falcó, J., & Sánchez -García, E. 2021a. How Has COVID -19 Affected The Spanish Wine Industry? An Exploratory Analysis. NVEO -Natural Volatiles & Essential Oils, 8(6), 2722 -2731.
  • Marco -Lajara, B., Seva -Larrosa, P., Ruiz -Fernández, L., y Martínez -Falcó, J. 2021b. The Effect of COVID -19 on the Spanish Wine Industry. In Impact of Global Issues on International Trade (pp. 211- -232). IGI Global.
  • Millán Vázquez de la Torre, G. 2012. Las denominaciones de origen y las rutas del vino en España: un estudio de caso. ROTUR/Revista de Ocio y Turismo, 5, 41 -66.
  • Mitchell, R., y Hall, C. 2006. Wine tourism research: the state of play. Tourism Review International, 9(4), 307 -332.
  • Pastor, E. 2006. El turismo del vino, otra experiencia de ocio. Bilbao. Editorial Deusto.
  • Portela, J., y Domínguez, M. 2020. Las rutas del vino como motores de dinamización socio -territorial: el caso de Castilla y León. Boletín de la Asociación de Geógrafos Españoles, 84, 1 -36.
  • Pratt, M., y Carlini, J. 2019. Wine tourism and gastronomy: A natural partnership in regional development. In The Routledge Handbook of Gastronomic Tourism (pp. 489 -498). Routledge.
  • Richards, G. 2021. Rethinking cultural tourism. Edward Elgar Publishing.
  • Ruiz, E., y Aramendia, G. 2017. Rutas enológicas y desarrollo local. Presente y futuro en la provincia de Málaga. International Journal of Scientific Management and Tourism, 3(1), 283 -310.
  • Squire, S. 2020. DtC boom follows COVID doom and gloom. Australian & New Zealand Grapegrower & Winemaker, 682, 72 -76.
  • Stewart, J., Bramble, L., y Ziraldo, D. 2008. Key challenges in wine and culinary tourism with practical recommendations. International Journal of Contemporary Hospitality Management, 20(3), 303 -312.
  • Sun, Y., y Drakeman, D. 2020. Measuring the carbon footprint of wine tourism and cellar door sales. Journal of Cleaner Production, 266, 121937.
  • Tassiopoulos, D., Nuntsu, N., y Haydam, N. 2004. Wine tourists in South Africa: A demographic and psychographic study. Journal of Wine Research, 15(1), 51 -63.
  • Vaishar, A., y Stastna, M. 2020. Impact of the COVID -19 pandemic on rural tourism in Czechia Preliminary considerations. Current Issues in Tourism, 25(2), 187 -191.
  • Vázquez -Vicente, G., Martín Barroso, V., y Blanco Jiménez, F. J. 2021. Sustainable tourism, economic growth and employment—The case of the wine routes of Spain. Sustainability, 13(13), 7164.
  • Vitale, L., López -Guzmán, T., Gálvez, J., y Clemente, E. D. 2018. Profiling wine tourists: A comparison between rural and city Wine Festivals in Campania, Italy. African Journal of Hospitality, Tourism and Leisure, 7(1), 1 -14.
  • Wine Routes of Spain 2022. Rutas del Vino de España. https://wineroutesofspain.com/
  • Zamarreño -Aramendia, G., Cruz -Ruiz, E., y Ruiz -Romero de la Cruz, E. 2021. Sustainable Economy and Development of the Rural Territory: Proposal of Wine Tourism Itineraries in La Axarquía of Malaga (Spain). Economies, 9(1), 29.