On the role of imitation in social networks
- Tsakas, Nikolaos
- Antonio Cabrales Goitia Director/a
Universidad de defensa: Universidad Carlos III de Madrid
Fecha de defensa: 25 de junio de 2014
- Coralio Ballester Pla Presidente
- Ignacio Ortuño Ortín Secretario
- Syngjoo Choi Vocal
Tipo: Tesis
Resumen
This thesis focuses on the role of imitation in social networks. We study diffusion processes where the agents imitate successful past behavior of their neighbors. I characterize the long run properties of these processes, as well as targeting strategies that lead to maximum diffusion of a specific desired action in a network. Although theoretical, the results can have direct applications in different fields, like marketing and public policy