Strategic group analysis in strategic marketing: An application to Spanish savings banks
ISSN: 0263-4503
Année de publication: 1998
Volumen: 16
Número: 4
Pages: 277-286
Type: Article
ISSN: 0263-4503
Année de publication: 1998
Volumen: 16
Número: 4
Pages: 277-286
Type: Article