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Communicating culture: A reinforcement process model
Claver, E.
Llopis, J.
Gascó, J.L.
Journal
:
Corporate Communications: An International Journal
ISSN
:
1356-3289
Year of publication
:
1998
Volume
:
3
Issue
:
4
Pages
:
142-149
Type
:
Review
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DOI:
10.1108/EB046565
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