Metaphor in Ebola’s popularized scientific discourse

  1. Isabel Balteiro 1
  1. 1 Universitat d'Alacant
    info

    Universitat d'Alacant

    Alicante, España

    ROR https://ror.org/05t8bcz72

Revista:
Ibérica: Revista de la Asociación Europea de Lenguas para Fines Específicos ( AELFE )

ISSN: 1139-7241

Año de publicación: 2017

Número: 34

Páginas: 209-230

Tipo: Artículo

Otras publicaciones en: Ibérica: Revista de la Asociación Europea de Lenguas para Fines Específicos ( AELFE )

Resumen

El presente artículo identifica, describe y analiza casos específicos de metáforas, dentro del más general de la salud o de las enfermedades, utilizados para representar y explicar diez elementos o dominios destino en artículos de popularización científica dedicados a la enfermedad o el virus del Ébola. Las metáforas descriptivas y explicativas se derivan de objetos o experiencias culturalmente relevantes, que permiten a los científicos, a los profesionales de la medicina y a los periodistas comunicar de forma efectiva a destinatarios no expertos en un lenguaje menos complejo y más comprensible y llano información científica sobre el Ébola. Además de la descripción de casos específicos de metáforas sobre el Ébola (correspondientes a marcos generales como EL ÉBOLA ES LA GUERRA o LA RECUPERACIÓN ES UN CAMINO), este trabajo aborda los fines, funciones y efectos que estas metáforas, normalmente consideradas como técnicas de reformulación (Jacobi, 1994), tienen dentro de la popularización de una importante amenaza para la salud que recientemente ha provocado la alarma general. Por “popularización” entendemos la función comunicativa que tiene la metáfora al acercar una cuestión científica a la población mundial o a la sociedad en general, o el proceso de llevar la ciencia a la vida cotidiana (Väliverronen, 1993). Para nuestro análisis se ha estudiado una muestra de artículos procedentes de la revista Scientific American

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