El auge del género de superhéroes y la nueva industria cinematográfica global

  1. García Escrivá, Vicente
Journal:
Revista Mediterránea de Comunicación: Mediterranean Journal of Communication

ISSN: 1989-872X

Year of publication: 2018

Volume: 9

Issue: 1

Pages: 483-491

Type: Article

DOI: 10.14198/MEDCOM2018.9.1.8 WoS: WOS:000438015600033 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

More publications in: Revista Mediterránea de Comunicación: Mediterranean Journal of Communication

Repositorio Institucional de la Universidad de Alicante: lock_openOpen access Externo

Abstract

Coming from the field of comic books, the character of the superhero began to appear successfully in the cinema of the late 70’s. However, during the last fifteen years this type of character has taken on a very important role and, in its many variants, has given rise to much of the film franchises that currently dominate movie theatres all over the world. Following the thread of this new film landscape, this article aims to explore the nature of superhero movies, an overwhelming audiovisual spectacle that is consumed by millions of spectators around the world, with a significant impact on children and young audiences. That inquiry leads to examine the narratives unfolding in these film series, while analysing the character of the superhero within the context of a cinema saturated with visual effects and frenetic action. Finally, the article tries to point out the basic reasons that have led the Hollywood industry to focus on superhero genre as a recurring formula to bring audiences to movie theatres.

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Data source: Dialnet